Web Desk: Genetic disposition along with environmental factors, mainly linked to lifestyle, has presently exposed one out of every 8 to 9 woman in Pakistan at risk to be inflicted with breast cancer.
October is celebrated as breast cancer awareness month globally and Pink Ribbon observes it in Pakistan as Pinktober. The theme of this year’s campaign is #SaveThe9th which hinges around the concept of sensitizing the society to support Pink Ribbon’s cause of building Pakistan’s first dedicated breast cancer hospital to save every ninth woman who is at high risk of breast cancer.
Every year, 90,000 new cases of breast cancer are reported in Pakistan. A majority of the cases are not recorded due to the sufferers’ hesitation and social pressure. Moreover, lack of healthcare facilities make the situation worse.
They said that the main reason of high growing breast cancer is Pakistani traditional society; there is no system of collecting data and to keep record of cancer cases. Major causes of disease among women are obesity, overweight and aversion to breastfeeding.
With specific reference to Breast Cancer, the disease is largely preventable through a healthy and active lifestyle with due attention towards weight control.
“Breast feeding is a natural mode to prevent the ailment often construed to be terminal”.
The Shaukat Khanum Memorial Cancer Hospital & Research Centre (SKMCH&RC) arranged a seminar to mark International Breast Cancer Awareness Day. It was part of Breast Cancer Awareness Campaign that would continue during the month of October.
The President House was illuminated pink on Tuesday in commemoration of the ongoing Pinktober breast cancer awareness drive and to acknowledge Pink Ribbon Pakistan’s efforts in raising awareness and working to provide advocacy and healthcare services to the patients and potential victims.
The event was a collaboration of President House administration and Pink Ribbon Pakistan with special interest of President Dr Arif Alvi. At the occasion, the president and other administration also expressed their views over this extremely critical health issue of Pakistani women and applauded Pink Ribbon’s campaigning of over one and a half decade.
By turning pink for this lifesaving cause, which is concerning more than 10.2 million Pakistani women with high risk of breast cancer, the President House showed complete support to Pink Ribbon and pledged to help the organisation eradicate this fatal disease and reduce the resulting female mortality.