Twitter officially launches ‘threads,’ a new feature for easily posting tweetstorms

SAN FRANCISCO: Twitter said Tuesday said it would make it easier for users to build “tweetstorms” by linking together posts in “threads” to expound at length at the famously short-form messaging service.

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The move comes just a month after Twitter rattled the twitterverse by doubling the limit for tweets in most languages to 280 characters, in a bid to draw in more users and boost engagement. It was the first time the character cap was raised since Twitter was founded.

Users have adopted the tweetstorm for a number of reasons – to tell personal, suspenseful or funny stories via Twitter, to connect facts surrounding breaking news, to rant about politics or other issues, or even to just make a longer post more readable and easier to follow.

“Launching tweetstorms/thread today,” Twitter co-founder and chief executive Jack Dorsey tweeted from the firm’s San Francisco headquarters.

Twitter posts about a topic, typically fired off in rapid succession by someone intent on writing more than allowed by the character limit, have been referred to as “tweetstorms.”

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